Privacy Policy
1. Company Identity (MS Requirement)
This Privacy Policy describes how Water Damage LA Los Angeles (“Company,” “we,” “us,” or “our”) collects, uses, and protects personal information obtained through this website.
We operate and control the data collected on this site.
2. Scope of This Policy
This policy applies to:
- Visitors to this website
- California residents protected under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA)
3. Information We Collect
A. Personal Information You Provide
We may collect:
- Full name
- Phone number
- Email address
- Property address or service location
- Any information submitted via contact forms, calls, or messages
B. Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address
- Browser type and device information
- Pages viewed and time spent
- Referring website or advertisement
This data is collected via cookies, analytics tools, and advertising platforms (including Microsoft Ads).
4. Purpose of Data Collection (Explicitly Required by MS)
We collect personal information only for legitimate business purposes, including:
- Responding to service inquiries and emergency requests
- Scheduling inspections or restoration services
- Providing customer support and follow-up communications
- Improving website performance and user experience
- Measuring advertising performance and lead attribution
- Complying with legal and regulatory obligations
5. Cookies, Tracking & Advertising
We use cookies and similar technologies for:
- Website functionality
- Analytics and traffic measurement
- Advertising and conversion tracking
Opt-Out Options
You may opt out by:
- Adjusting your browser cookie settings
- Using “Do Not Track” signals where supported
- Managing ad personalization settings within Microsoft Ads or other ad platforms
- Requesting restriction of certain data uses (see Section 8)
6. Sharing of Personal Information
We do not sell personal information.
We may share information with:
- Service providers assisting with hosting, analytics, communications, or marketing
- Advertising platforms (including Microsoft Advertising) for performance measurement
- Legal or regulatory authorities when required by law
All partners are required to safeguard personal information.
7. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect personal information from unauthorized access, misuse, or disclosure.
8. California Privacy Rights (CCPA / CPRA)
If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides you with the following rights regarding your personal information:
Your Rights Under California Law
You have the right to:
- Know what categories of personal information we collect, use, disclose, and the purposes for which it is used
- Request access to the specific pieces of personal information we have collected about you
- Request deletion of your personal information, subject to legal exceptions
- Request correction of inaccurate personal information
- Opt out of the sale or sharing of personal information, if applicable
- Not be discriminated against for exercising your privacy rights
Right to Opt-Out of Sale or Sharing
Water Damage LA Los Angeles does not sell personal information.
However, if our data practices change in the future, California residents will have the right to opt out of the sale or sharing of personal information as defined under CCPA/CPRA. Any such changes will be clearly disclosed in this Privacy Policy, and appropriate opt-out mechanisms will be provided as required by law.
Verifiable Consumer Requests
To protect your privacy and security, we must verify your identity before fulfilling certain requests, such as access, correction, or deletion of personal information.
When submitting a verifiable consumer request, we may ask you to provide information that allows us to reasonably verify your identity, which may include:
- Matching details you previously provided to us (such as name, email address, phone number, or service address)
- Additional information necessary to confirm the request relates to you
We will only use the information provided for verification purposes.
How to Submit a Privacy Request
You may submit a verifiable consumer request by contacting us:
Email: info@waterdamagelalosangeles.com
Subject Line: “California Privacy Request”
We will respond to verified requests within the timeframes required by applicable law and will not discriminate against you for exercising your privacy rights.
9. Third-Party Websites
Our website may contain links to third-party sites. We are not responsible for their privacy practices or content.
10. Contact Information (Critical MS Requirement)
For privacy-related requests, questions, or concerns, contact:
Water Damage LA Los Angeles
📧 Email: info@waterdamagelalosangeles.com